If you’re a WordPress user, you may have come across the terms “rewrite” and “republish” when editing your posts or pages. But what do these terms actually mean, and how can they benefit your website?
In this article, we’ll explore the definitions of rewrite and republish in WordPress and how you can use them to improve your website’s content and SEO.
Understanding Rewrite in WordPress
What is Rewrite?
In WordPress, rewrite refers to the process of changing the URL structure of a post or page. This can be done for various reasons, such as improving the readability of the URL, making it more SEO-friendly, or updating the URL to reflect changes in the content.
For example, if you have a post with the URL “www.example.com/12345”, you can use the rewrite feature to change it to “www.example.com/my-post-title”. This not only makes the URL more user-friendly but also helps search engines understand the content of the page better.
How to Rewrite a Post or Page in WordPress
To rewrite a post or page in WordPress, follow these steps:
- Log in to your WordPress dashboard and navigate to the post or page you want to rewrite.
- Click on the “Edit” button to open the post or page in the editor.
- In the editor, click on the “Permalink” option in the right-hand menu.
- Select the “Custom Structure” option and enter the desired URL structure in the text field.
- Click on the “Save” button to save the changes.
Your post or page will now have a new URL based on the custom structure you entered. It’s important to note that changing the URL structure may result in broken links, so it’s recommended to set up redirects to avoid any issues.
Republishing in WordPress
What is Republishing?
Republishing in WordPress refers to the process of updating and re-sharing an existing post or page. This can be done for various reasons, such as updating the content, adding new information, or improving the SEO of the post.
Republishing is different from simply updating a post or page, as it involves changing the publish date and time of the content. This can be beneficial for SEO, as search engines tend to favor fresh and updated content.
How to Republish a Post or Page in WordPress
To republish a post or page in WordPress, follow these steps:
- Log in to your WordPress dashboard and navigate to the post or page you want to republish.
- Click on the “Edit” button to open the post or page in the editor.
- Make any necessary updates or changes to the content.
- In the right-hand menu, click on the “Status & Visibility” option.
- Under the “Published” section, click on the “Immediately” option next to “Publish”.
- Select the desired date and time for the republishing.
- Click on the “Update” button to save the changes.
Your post or page will now be republished with the updated content and a new publish date and time.
Benefits of Rewrite and Republish in WordPress
Improved SEO
By rewriting and republishing your posts and pages, you can improve the SEO of your website. This is because search engines tend to favor fresh and updated content, and by changing the URL structure and updating the content, you can signal to search engines that your content is relevant and up-to-date.
Better User Experience
Rewriting and republishing can also improve the user experience on your website. By changing the URL structure to be more user-friendly and updating the content with new information, you can make it easier for users to find and navigate your content.
Increased Traffic
With improved SEO and user experience, you may also see an increase in traffic to your website. This is because your content will be more visible and accessible to users, and search engines may rank it higher in search results.
Tips for Rewrite and Republish in WordPress
Use Keywords in Your URL
When rewriting your URLs, it’s important to include relevant keywords that describe the content of your post or page. This can help improve the SEO of your content and make it more visible to users searching for those keywords.
Update the Content
When republishing, it’s important to update the content with new information or make improvements to the existing content. This not only signals to search engines that the content is fresh and relevant, but also provides value to your readers.
Share on Social Media
After republishing your content, be sure to share it on your social media channels. This can help drive more traffic to your website and increase the visibility of your content.
Real-World Examples of Rewrite and Republish in WordPress
A non-profit organization that runs animal shelters may have a blog on their website to share updates and stories about the animals in their care. They may use the rewrite feature to change the URL structure of their blog posts to be more descriptive and SEO-friendly, such as “www.example.com/animal-shelter-blog/my-post-title”.
They may also republish older posts with updates on the animals’ progress or new success stories to keep their content fresh and engaging for their audience.
Fawry Payment Plugin WordPress
A business that offers online payment options may use the rewrite feature to change the URL structure of their payment plugin page to be more user-friendly and descriptive, such as “www.example.com/payment-options/fawry-plugin”.
They may also republish the page with updated information on the features and benefits of using the Fawry payment plugin, to attract more users and improve their SEO.
Conclusion
Rewriting and republishing in WordPress can have numerous benefits for your website, including improved SEO, better user experience, and increased traffic. By following the tips and examples outlined in this article, you can effectively use these features to enhance your website’s content and drive success.
